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Estee Lauder Pure Color stay-on shadow paints

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Estee Lauder Pure Color Stay-on shadow paints, £19
available online (although proving pretty popular so may be best to head to your local counter)

I remember a time when I was obsessed with MAC's Paint Pots and thought they were the best thing since sliced bread for sweeping over the eyes for a gloss of colour or as a base colour to intensify your look. However, we all know that makeup obsessions quickly move on and I now cannot recall the last time I picked up my old-love, Rubenesque Paint Pot. It was only when I heard about Estee Lauder's new Shadow Paints that I began to reminisce and remember how versatile and fun these style of eye products are.

Estee Lauder's Pure Color Stay-on Shadow Paints* have a lovely, almost mousse-like consistency and an intense pigmentation. The range of nine shades encompass a handful of wild shades like the rich emerald green above and a daring, neon pink, along with a lovely line up of warm bronzes, brown and copper shades which are much more my cup of tea. The beauty of these products is that they can be applied freestyle with your fingers for a messy wash of colour or more precisely with a shadow brush to give you a seamless finish. The formula is silky and creamy, making them really easy to apply and manipulate over your eyelid, but the product does dry quite quickly to an almost powder finish so you have to work fast! As the shadow paint dries you will notice that the initial lustre and sparkle will dull slightly but still retain a subtle shimmer which makes these little pots ever so pretty. Estee Lauder promise that you will get an "unbelievable12-hour wear" and they are not far wrong there. I was really impressed with how these performed in a big way - no creasing and hardly any fading after a good fair stint of wearing them. Definitely a winner if you like your cream eyeshadows!

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